Heineken’s award-winning Greener Bar made its debut at the 2022 Miami Grand Prix. The various structures were made from natural and sustainable materials such as recycled woods. The concept focused on reducing environmental impact through innovative design and material reuse. Each element was constructed to be dismantled and reused in future events.

Visitors experienced a vibrant and eco-conscious atmosphere, where design met sustainability. The modular bar layout allowed flexibility while reinforcing Heineken’s global commitment to greener practices. Lighting and furniture were selected to minimize energy use and maximize reusability. The result was a stylish yet responsible activation that stood out at one of the world’s most high-profile sporting events.